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Different generations interact with guest reviews differently. TrustYou’s latest consumer research reveals how hotels and destinations can adapt their offering for younger and older travelers.
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THE WHITE MOOSE CAFE AND CHARLEVILLE LODGE IN DUBLIN HAS INVOICED YOUTUBER ELLE DARBY, WHO GOES BY THE NAME ELLE SWIFT, FOLLOWING A HEATED EXCHANGE ABOUT FREE ACCOMMODATION.
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What is Social Media? Many people still ask questions about  social media and its use.  Obviously, this is not the case, but then what does social media mean?
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It’s been long accepted that a hotel’s ebbing low-season revenue is just another one of the industry’s unpleasant realities. No matter how large or small the property is, every hotel owner has struggled with managing the slower season…
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Since the dawn of time, hotels have been trying to convince customers to visit them. But in an age where there are hundreds of thousands of options for people looking for places to stay, that’s never been more difficult…
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For the very few who may not know, Netflix is a media sharing and streaming service that allows its subscribers to watch a variety of TV shows, movies, documentaries and other viewable content without the burden of exterior adverts…
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Global superstar David Beckham is fronting the latest campaign by Qatar Tourism. The latter has launched a new stopover holiday campaign to support its tourism goals attract more than six million visitors a year by 2030…
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The metaverse can be defined as a set of virtual shared spaces that are indexed in the real world and accessible via 3D interaction…
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In a world of melting marketing budget and branding overdose, growth hacking can help hotels to fast track their business without shrinking their margins.
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Whether it’s a beautiful beach, local landmark, or a stunning landscape, travel is primarily a visual experience, so all hotels should be using dazzling visual content to engage their audiences effectively…
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If Nike can sell a pair of virtual shoes for $186,000, what will people pay for an NFT that grants them exclusive digital and physical perks at your hotel?
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How many of us have read a book recommended by a friend? How many of us have watched a movie because “my cousin told me it is a must-see”? How many of us have chosen to stay at a hotel with a reputation for excellent service? Why wouldn’t we…
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Tripscout is launching a hotel booking platform that co-founder and CEO Konrad Waliszewski says will offer private rates at discounts of up to 75% below the best publicly available rates.
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Investing in technology now after two years of dismal results may seem counterintuitive, but the financial benefits and improved guest experience will be significant.
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Social media is an important part of your hotel marketing strategy. It has evolved more rapidly than any other marketing platform in history and doesn’t show any sign of slowing down.
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A tech revolution has been ushered in over the past decade, setting the stage for transforming the online space as we understand it…
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Although travel sentiment has been climbing steadily, the pandemic and social distancing has resulted in travelers spending a significant amount of time inside their hotel rooms to limit their exposure to public spaces…
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While all hotel guests want a clean, safe, comfortable room, guests have a variety of needs and wants for services and amenities…
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