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BED AND BREAKFAST PACKAGES NEED TO EVOLVE

Packaging is awesome for hotels; the bed and breakfast (B&B) package is fantastic for both increased revenues and guest satisfaction where, typically, the more a guest uses a hotel’s amenities the happier they are with the onsite experience…
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Eulogy to the Marketing Plan

To complement last year's article, Death of the Marketing Plan, I offer you the Eulogy to the Marketing Plan as delivered during this year's Lightning Rounds at HSMAI Commercial Strategy Week. Enjoy!
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Serge Trigano, co-founder of Mama Shelter

“Life is flamboyant and sassy,” according to Serge Trigano, the co-founder of Mama Shelter. The entrepreneur is making his mark on the hospitality industry by creating a new lifestyle boutique accommodation concept…
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