How the pandemic has changed the OTA-indie relationship
Independent hotel operators shared insights into how they’re working with online travel agencies…
read more
How the pandemic has changed the OTA-indie relationship
Independent hotel operators shared insights into how they’re working with online travel agencies…
read more
Optimize Your Weekly Revenue Strategy Meeting
As revenue managers, we eat sleep and breathe reports, channels, daily rates, pace, etc – but are we articulating the importance of these items to other teams within our organization?
read more
How to keep your direct guests and steer the traveler booking motivations away from the OTAs?
A recent study conducted by Expedia Group claimed travelers are 57 percent more likely to book a hotel via an OTA than before the pandemic, as a result of emerging traveler booking motivations such as: To get the best nightly rate (69 percent), To…
read more
Expedia Study Reveals Increasing Importance of OTA Travelers in Economic Recovery
A new Expedia Group study, in partnership with research firm BVA BDRC, examines the contributions of online travel agencies (OTAs) to the US travel and tourism sector, the spending patterns of OTA travelers and the role of OTAs in the hotel booking…
read more
Revenue Management During a Pandemic: APAC Focus
Vijesh Yoganathan, our Head of APAC, sat down with Amit Peshawaria, Head of Sales Asia Pacific at OTA Insight and Murphy Mathew, Regional Solutions Engineer APAC, IDeaS Revenue Solutions, to discuss revenue management strategy in the Asia Pacific…
read more
Pricing principles to help hotels maximize revenue during COVID-19
When I wrote my first pandemic-themed article, Hotel Marketing and Revenue Management in the Time of Pandemic, I was definitely hoping for things to be better by now…
read more
The future of OTAs: what to expect from their new adaptive strategies
Online Travel Agencies have always been a subject for debates among hoteliers. Should we reinforce our direct channels of distribution or rely on intermediaries? In general, there is no universal answer to that question…
read more
Real Time Pricing: Why It's Like F1 For Revenue Managers
The hotel next door is pricing their rooms faster than you and it’s eating your profits without you ever even noticing. Faster yield management software and real time pricing is like a secret weapon for revenue managers…
read more
The Future of Revenue Management in a Post-COVID-19 World
The emergence of COVID-19 has turned everyone’s expectations on their heads. Revenue managers, hotel owners and operators who previously expected steady or growing demand for 2020 have a much less predictable future ahead of them now…
read more
Can travel become less dependent on Google in a post-pandemic world?
Little more than six months ago, the one topic that kept travel executives awake at night was Google increasingly siphoning off industry profits by moving deeper and deeper into the travelers’ user funnel…
read more
UK hoteliers rethink relationships with ‘silent’ OTAs
Online travel agencies have made billions from the hotel industry, which has led hoteliers to ask where OTAs have been during the COVID-19 pandemic and what that says about the nature of partnerships.
read more
Revenue Management strategies during a global financial crisis
The unofficial definition of Revenue Management used by insiders is ‘the art of turning away business’…
read more