– Who acted as your adviser, consultant?
- Our consultant was the director of Audit Diagnostic Solutions Tourism Agency Nicholas Dubrocard. He conducted a detailed audit, focused our attention on key problems, and gave irreplaceable advice.
– What would you recommend to the hoteliers who have decided to implement environmental initiatives?
- I'd start with communication. Before making any decisions, it is important to communicate with specialists. We started working in collaboration with local eco-activists of the Eco-friendly movement - Zulfiya Taktashova and Guzel Gilmatdinova. In such associations, people are inspired by their business and know all the local difficulties. They explained to us what works in Tatarstan and what does not, recommended effective producers of recyclable materials, and held lectures. It's great if you have access to an expert who can conduct an audit and provide a commercial offer, so as not to work blindly. However, very few companies in Russia provide such services. Therefore, local communities help at the first stage. So, thanks to local activists, we started separate waste collection – this helped significantly reduce the amount of waste sent to the landfill.
We've started with replacement straws for cocktails – from plastic ones to paper ones, which quickly decompose in water, we provide them on request and we did not meet any complaints from the guests. Then plastic toothbrushes were replaced with bamboo ones, and we did the same with ear sticks. The next stage was liquid hygiene products: our hotels switched to a brand of cosmetics, whose composition fully corresponds to eco-requirements. We replaced small disposable containers with large dispensers, which allowed us to reduce the cost of cosmetics.
It is well known that recycling is not the solution to the problem. We need to work on reducing waste generation in general. But this is a long process, so you need to start with what you can implement right now, at least as a pilot. One initiative opens up opportunities for others. Moreover, you may find that what you already think is unnecessary is very necessary for others, for example, charitable foundations or shelters for homeless animals. We send there discarded textiles and food from our dining room. Feel free to share your offers with suppliers, partners, and the team. Solutions need to be found together, this is what will trigger global changes.